Nastasha Alli was born and raised in the Philippines and came to Canada in 2007. For her writing at the intersection of food and diaspora communities, she won a Food Sustainability Media Award from the Thomson Reuters Foundation. Her work has been featured on CBC Radio and her recipe published in a “top cookbook of 2018” by the San Francisco Chronicle.
She answers the question “Why is research important in your “Exploring Filipino Kitchens” podcast?” on the Artsy Raven podcast, Episode 12. This clip is an excerpt from the episode.
Chris Houston, the Marketing Guru of The Idea Shop has over 20 years of experience in book marketing. The Idea Shop is a one-stop shop for fresh new ideas on how to promote creative endeavors of all kinds, from books to podcasts. The Idea Shop can be heard each month on Sauga 960 AM radio.
He answers the question “Why should an author hire a marketer?” on the Artsy Raven podcast, Episode 5. This clip is an excerpt from the episode.
In the latest podcast episode of the Artsy Raven, I interviewed fifteen year old Rutendo Alyssa-Joy Mushonga. She wrote a book about the bullying she experienced throughout her life, in Zimbabwe and in Alberta, where she currently resides. It was a difficult conversation to have and we did speak longer than planned, because I was so astonished by the trauma and situations she had to go through. Technology is great, but it also leads to cyber bullying which she experienced first hand. With the help of her awesome mother, she published A Farewell to the War Within: A battle with reality this year to share with others what she had experienced and what she has learned.
We are giving away a copy of her ebook and a $10USD Amazon giftcard via a King Sumo raffle Aug 1-14, 2021. Click here to enter.
May is Asian Heritage month and this year on the Artsy Raven I interviewed a few of the authors from the Belief anthology, a book which has been getting some PR on Canadian radio stations. This is the first book I’ve ever done marketing and interviews via radio stations so I’m not sure what the ROI is on doing this, we will see! Visit the book page to see the radio interviews and other media links, including The Richard Crouse Show on Newstalk 1010 and THE RAW MIKE RICHARDS SHOW on SAUGA 960 AM: http://www.darkhelixpress.com/acww/belief/
Every week in May I’m dropping an interview with a Belief author and they read their piece from the anthology as well. It’s really great to hear the authors read from pieces which we have been editing for a few months and they give life to their words! Check out the Artsy Raven podcast page for dates of when the episodes will be released: https://jfgarrard.com/arpodcast/
The podcast pace hasn’t been too bad, I am not an exhausted pigeon yet! Until next time!
Today I released one of my favorite podcast episodes (I love all my guests of course) featuring Corey Rosen, an improv artist and “master storyteller.” He is the San Francisco host of “The Moth” a story telling competition and he wrote a book on how to tell stories recently. In the Moth events you have 5 minutes to tell a story and then get judged: https://themoth.org/storytellers/corey-rosen. One day I’ll work up the courage to participate! Meanwhile listen to Corey on the podcast episode and scribble down his tips because he was very generous in sharing different techniques about storytelling!
For the entire month of May, LiterASIAN 2021 festival is happening! Lots of free events for writers and readers alike, everyone welcomed! Event schedule and signup links here: https://literasian.com/2021-event-schedule/
On May 8, 3pm EST, I’m participating in a panel to talk about self-publishing with Jackie Lau, Diana Morita Cole, Diana Ng, and Cynda Yeasting. We will be doing a short reading and then discussing our techniques on how we self-published our works and how it’s different from traditional publishing. Register here: https://zoom.us/webinar/register/WN_WVpNDY3kRgWR_ZICIFx3vg
Ed Seaward’s interview and reading with the Artsy Raven is now live. He is the happiest person I know and yet his latest book Fair, is about the violent life on the LA streets. He was a screenwriter, worked in the energy field and now retired from “real work” but is writing novels. He has a lot of good advice to give writers and I consider him a great mentor. Check out our episode below to gain some of his wisdom.
In addition, he is giving copies of Fair along with a $10 USD Amazon gift card. Two winners will each receive one e-book and one Amazon gift card. Enter between April 4-9, 2021, winners will be contacted via e-mail!
The second episode of The Artsy Raven podcast features Maya Svevak, a scientist, lawyer, activist and author of Svevi Avatar: Persecution of Constantina. She shares with us what inspired her to create a fantasy world in her series of books which take place in an alternate timeline where European colonization didn’t happen. Her world explores the 7 core ecosocial (ecological + social) issues of our time which include issues related to: indigenous peoples, environment, identity, gender violence, capitalism, health, and culture. She also shares writing tips, how she published her books and the collaborative relationship she has with her team of artists.
The first episode of The Artsy Raven podcast is live! It’s available on Spotify and YouTube at the moment. Anchor will be sending out the podcast to other channels as well, but it’s still early so the computers are all talking to each other and negotiating, I presume. Bonus content about the secrets of success from the guests for each episode is available exclusively on Patreon.
We had a tiny party with myself, my husband and my little one because of COVID and we didn’t feel comfortable asking people over to our tiny apartment. The cake was baked by Ginny who is fighting on Food Network’s Great Chocolate Showdown and it is a chocolate cake. She said all sorts of fancy words like “caramel something” and “ganache something,” I will have to ask her for exact terms before I post about the specifics of the cake! But it was yummy, that’s the important part!
Chris Gorman, the first guest on The Artsy Raven, has been recording the Words with Writers podcast for a while now and he was the most prepared guest. I had sent him questions and he actually wrote out almost every word he was going to say and even practiced reading the entire transcript to note his speaking time! Of course when we actually did the recording, we interjected impromptu things and I had to cut him off from answering three questions or else we would go overtime.
It’s a bit frightening how fast the podcast went up after the files were ready for uploading. With the click of a button, it was live on Spotify/YouTube and I could see it in the search engines when I look for it. Editing the podcast took a few hours in comparison and I hope in the future I can produce these episodes faster as I become more experienced. At the moment I’ve booked a lot of “local” guests and the challenge in the future is asking “strangers” to come onto the show. I feel I need to have a few more episodes up before approaching big potatoes to come onto the show.
Yesterday someone dragged me into a Zoom conference about selling and customer retention. One of the guests said that you need at least 35 YouTube videos before anyone notices you are alive! Eek!
For my new Artsy Raven podcast I have confirmed 8 people to be guests for me to interrogate (um, interview), so in a few months I’ll have over 35 podcasts and people will hopefully notice I am trying to spread the love of reading, writing and publishing! In a way I feel like I’m on a conveyer belt right now, just churning out podcast scripts and graphics. Maybe one day I’ll be rich enough to hire a minion to help me…
I start off with a template script and for each guest I modify based on what they write or what their occupation is. One of my upcoming interviews is with a book marketer – Chris of The Idea Shop, and I am super excited about talking to him. Authors want readers and he is a book marketing master for the Canadian market. I’m sure he will share lots of great ideas will us struggling writers!
To organize the scripts I numbered them onto my Google Drive. This way I can also share them easily with my guests and they can edit too before we meet. Onwards with another day!
Everyday I turn down the chance to promote authors 99% of the time because the magazines I work with have limited capacity for interview pieces. As an author I know that writing is hard work and marketing is even harder. For a long time I pondered how to help these people and finally I decided I should launch a podcast with the writers as superstars!
Whenever I finish listening to an author interview on a podcast, I often want to hear them read. So I thought why not? Let’s make a show to interview authors and then ask them to do a reading!
In parallel my husband is bugging me about how come I didn’t earn enough as a writer and publisher to pay the accountant in 2020. I had thought about Patreon in the past but a combination of self-doubt and imposter syndrome led me to not do it. Under some buckling pressure, I decided to launch my own Patreon page and made an account on Ko-Fi (digital coffee) to hit the goal of paying the accountant next year. I can do a lot of things, but accounting ain’t one of them!
I don’t know if this podcast will succeed or fail. But I am ordering a small cake for the podcast launch from Ginny who is competing on “The Great Chocolate Showdown” on The Food Network Canada right now so at the very least I will have dessert. What’s another five pounds on top of my already gained COVID weight?!
As Lao Tzu said, “A journey of a thousand miles must begin with a single step.”
As my mom says (whenever I start a crowd funding endeavor), “I will give you money, stop groveling and stop writing!” If this was about money, I would have taken her up on her offer a long time ago.